“We just launched a new website/online store for Sidual Apparel, a local streetwear brand.
We really wanted to emphasize the community that surrounds this brand, so all the models are just people we know, being themselves (or at least trying to in front of a lens and three 500W bulbs). Funny, it turns out that most of them happen to be creatives themselves, whether DJs, tattoo artists, or chefs.
All the clothing is designed and produced by people here in Vancouver.”
Cool clothing in a great web-presentation. Simple and informative. Go shopping!